Knowledge Base
Guide

Adding a Brand

Add a client brand in minutes: enter the domain, review the details Upranke extracts automatically, and confirm competitors and topics.

Video walkthrough — coming soon

Before you start

All you need is the brand's website address. Upranke scans the site during setup and pre-fills most of the details — you review and correct rather than type everything in.

The five steps

Enter the domain

Click Add Client and enter the brand's website. Upranke crawls the site and extracts the brand automatically.

Review the brand details

Name, description, and region come pre-filled from the scan. Correct anything that's off — these details tell the scanner what counts as "you".

Confirm competitors and topics

Upranke suggests competitors and core authority topics for the brand. Keep the real ones, remove the noise, add anyone missing.

Review the prompts

These are the questions Upranke will ask the AI engines, grouped by topic. They drive every scan, so make sure they read like things your buyers actually ask.

Done — workspace ready

The brand workspace opens with scans queued. Your first numbers arrive once the initial scan completes.

Add your real competitors now. The competitor list drives classification across the product — including who counts as a competitor in the Competitor & Source Map. A complete list from day one means accurate analysis from the first scan.

Prompts and keywords drive everything. Scans only measure what you track. If a topic matters to the brand, make sure a prompt covers it — you can refine the list any time in the brand's settings.